What do you get when your creative agency is filled people who love being active outdoors as much as they love their craft? If it happens to be a beautiful summer afternoon in Jackson, and your agency happens to be Circumerro, you’ve got a recipe for a company mountain bike ride.

At Circ, we understand that beyond color schemes and logos, within every great brand is a great story – a compelling truth that infuses the brand with character and authenticity. At Circ we practice this aspect of brand culture through one of our core values: “live and love your craft.” Whether it’s our weekly company mountain bike ride or our Friday morning breakfast, by working together and enjoying the outdoors together, we live our brand every day. Our brand is our people, it is our passion, and it is our reason for being.

Because we understand what makes a strong brand, we are able to bring this approach to our clients. We ask, “What’s their reason for being?” We dig deeper, discover the compelling brand story, and then we start creating logos, designing color schemes, and adding all the bells and whistles.

So while our weekly mountain bike ride may seem like a chance to escape and enjoy the beautiful Jackson landscape (and believe us, it’s that too), we’re also embodying our brand by living and loving our craft… it is our people living their passions, and that’s our reason for being.

Frank Fanning and Dr. Alan Wohlman can be thought of as the “Ben and Jerry” of moisturizers and in recent months Circ has helped them bring their innovative product, TriLipiderm™ to market.

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Circumerro Media has signed on UNI/CARE Systems, Inc. as a client. Based in Sarasota, Florida, UNI/CARE provides electronic health records and technology solutions to the Health and Human Services industry. Circumerro is charged with concepting and implementing a new brand and marketing campaign for the 30 year old company.
“UNI/CARE’s selection of Circumerro is very exciting. We think a lot of their team and their product, and appreciate the opportunity to contribute to their brand strategy,” said Latham Jenkins, president of Circumerro.

About UNI/CARE Systems, Inc.
UNI/CARE Systems, Inc., provides electronic health records to the human services and behavioral health industry under the Pro-Filer^TM brand name.  UNI/CARE’s Pro-Filer EHR is a certified solution engaging consumers, providers and organizations in a CONNECTED health environment. http://www.unicaresys.com/