The latest Bank of Jackson Hole ad, in a series covering local businesses, features Latham Jenkins. The innovative campaign has relied on local faces, entrepreneurs and businesses to tell the story of Bank of Jackson Hole’s unique position in a world of mega-banks. Latham was a natural fit for the campaign with his own success story founding our very own Circumerro Media. The ad runs in the Jackson Hole News + Guide and the Jackson Hole Daily.

The ad copy:

Latham Jenkins moved to Jackson in 1990 with a Subaru and a camera that never
rested. After a few years as a river guide and ski instructor, he recognized his
passion for storytelling and set out to launch a media business. He turned to us first.
We listened to his story and put together financing to get his business off the ground.
Being 100% independent is handy that way. Today Circumerro Media turns heads with
award-winning publications and creative services. And Bank of Jackson Hole is helping
businesses daily with our own locally headquartered, owned, managed and 100%
independent services. Launching a creative media firm might not be in your future,
but whatever your story is, we answer to one person: You.

Circumerro staff with some familiar faces

The Bank of Jackson Hole’s ad campaign has been turning heads. In fact, the bank staff loves the ads so much that they requested poster-sized versions of the popular ads. The campaign has focused on the unique advantages of an independent bank with local services. Ads have highlighted the bank’s talented staff along with refreshing customer testimonials.

A few members of the team behind the ads took a moment to snap a photo with the oversized ads before sending them off to permanent homes in the retail branches. Who said bigger isn’t better?

The Bank of Jackson Hole Campaign is underway and getting noticed with the following comment that came in the other day:

“As a Communication/Public Relations Major from my old college days – I could not help but send all of you an email to let you know how incredibly brilliant I think your new ad campaign is.  It is not often I find an ad in our local paper that is worthy of attention and my time to read.  Bravo to your marketing team for their creativity and local appeal.  The ads are a homerun. ”

-Christina Feuz

Thanks for the feedback, Christina. We appreciate it, but can’t take all the credit as the Bank of Jackson Hole clients and customers for the ads have been overflowing with positive experiences to share. More ads to come.