Jackson Hole Mountain Resort recently unveiled a shiny new aerial tram. To kick off the weekend-long launch party, the festivities opened with a night of fireworks and the first public glimpse of the new big red box. Circumerro created a slide show for the evening of vintage photos set to rocking music. As the crowds cheered the new Tram, fireworks lit up the sky and the slide show looped on the JumboTron, spanning photos from the original tram up to the present.

Jackson Hole Mountain Resort Tram Launch Party from Noah Waterhouse on Vimeo.

NPR recently aired a story covering online advertising that struck a chord with those of us in the online media world. The piece explored the effectiveness of an online advertising campaign employing successful site analytics, while also delving into the legal issues surrounding browsing history information that is protected under privacy acts.

The story had multiple discussion points, but one that specifically caught our interest. Our practical, but often overlooked take-away: there is a wealth of public information out there on browsing history.  Wow, breaking news you might be thinking. While not tapping into this information, is almost as archaic as your parents’ dial-up connection, the next step is the often-overlooked clincher. Read the rest of this entry »

Jackson Hole News & Guide

As featured in the Jackson Hole News and Guide Business Briefs on 10/29/08

Circumerro Media, which has worked on the recent Bank of Jackson Hole advertising campaign announced a host of new projects. The bank campaign highlights how the institution has served the community and its members. “Circumerro’s creativity has shined throughout the campaign, and we are pleased to see our hard work come to light in such a refreshing campaign that is getting noticed,” said Scott Yandell, CEO of Bank of Jackson Hole. Karastan, a Georgia-based manufacturer of clasically inspired carpets and rugs, recently signed Circumerro to implement a new Internet presence. The American Fly Fishing Trade Association also recently selected Circumerro to design and implement a new Internet presence. AFFTA is the primary fly fishing trade organization. Its mission is to promote the sustained growth of its industry.